Marketing
If your small business’s website isn’t gaining traffic, actively engaging customers or targeting the right personas, it might be time for a redesign. This is particularly true if your site’s been online for more than a year and isn’t updated frequently. It’s important to stay relevant — nothing screams “behind the times” like an outdated … Read more
Love asking emerging entrepreneurs if they have a lead generation strategy. The typical response is: “We are bootstrapping, we can’t afford strategy!” #WhatYouAreReallySaying: “We don’t know what to do to build a strategy, and we don’t have the money to buy expensive consultants.” The dilemma for the Do-It-Yourself entrepreneur is that you can’t afford to … Read more
Tumblr introduced two GIF-related updates on iOS, including adding “GIF” as a new type of post. When users tap the new yellow GIF icon to share a GIF, they’ll see any content that can be turned into a GIF, like videos, bursts and live photos, or they can create a new GIF within the app. In addition, … Read more