FACEBOOK MESSENGER REACHES 800 MILLION USERS, PLANS FOR BOOST IN CHATS WITH BUSINESSES

Facebook’s popular Messenger app has hit 800 million monthly active users, up from 700 million six months ago, the social media giant said on Thursday. The messaging app was the fastest growing app in the U.S. last year, according to Nielsen. And Messenger is now the second most popular iOS app of all time, behind … Read more

6 EMAIL-MARKETING TECHNIQUES THAT BOOST CLICK-THROUGH RATES

Email marketing is a tough sell for any company. Consumers are used to glazing over as they read through their email for the day, and only the most interesting or useful emails will be opened before they are deleted. Even if an email is opened, getting readers to click is another challenge. These six email … Read more

5 WAYS TO GROW YOUR INSTAGRAM FOLLOWING

Instagram is the social media platform that results in the most engagement — despite the fact that we actually have fewer followers on Instagram than we do on Facebook. On Instagram, we have more of our audience liking our pictures, commenting, tagging their friends and posting pictures of themselves — including pictures of them wearing … Read more