WHAT DO YOU NEED TO KNOW ABOUT ONLINE MARKETING AND TWITTER

Twitter, a tool for short message communication, allows the users to send out tweets or messages (140 characters in length) to your followers. Generally the tweets can consist of a link to videos, photographs, or any web content (like PDF documents, website pages, blog posts, etc). Since pictures are worth thousands of words, you can … Read more

4 Content-Marketing Methods to Stay Above Your Competition

Promoting irrelevant content to your customer base is as useless as bringing a knife to a gunfight. The question is no longer whether targeted content is a competition worth entering, but how to bring home the gold. With 86 percent of buyers “frequently” using mobile phones to access business-related content, it’s no wonder marketers and publishers are … Read more

Developing a Content Strategy That Resonates

User engagement metrics, which measure what users do on your website and how they do it (such as time on page, session duration, bounce rate, and returning users), have become unofficial ranking signals with Google. Gone are the days when posting a 400-word article with a 2% keyword density could boost a page’s search rankings. … Read more