Marketing : 一员工提出辞职，老板问了他一个与离职无关的问题
In today’s crowded retail space, many retailers have developed a niche audience. While that may seem like a hard way to scale and grow their businesses, their initial core audiences have become dedicated and genuine customers. Once you find your niche, you can begin to scale to reach similar audiences, as opposed to dedicating all … Read more
As marketers sharpen their focus on the importance of “superfans” and move urgently to develop more sophisticated consumer loyalty programs to reach them, they’re paying closer attention to increasing the effectiveness of their social media tools. Superfans, after all, are those heavy brand users who sign up for newsletters, follow the brand on social media, buy from … Read more
As more users worldwide gain access to the internet and existing users engage more, the rate of content creation by users has increased exponentially. It’s not like data and information saturation is new; we’ve been dealing with it for years. The solution most companies seem to be driving toward is recommendations, curated feeds and algorithmic content … Read more