Today’s consumers block out online marketing and sales content, but they respond to content marketing’s “Teach, Don’t Sell” approach. I’ll share three ways to do it. The idea of teaching instead of selling seems to turn marketing on its head, and yet it’s at the core of content marketing. “Teach, don’t sell” is exactly what makes … Read more
KUCHING, March 12 (Bernama)–Property developers’ participation is vital in ensuring the successful delivery of 500,000 units of PR1MA homes nationwide, worth more than RM100 billion. Perbadanan PR1MA Malaysia (PR1MA) chief executive officer Datuk Abdul Mutalib Alias said the participation from developers, both public and private, through collaborations with PR1MA was critical in ensuring the success … Read more
KUALA LUMPUR (March 12): The auction market has the potential to become an avenue to market non-distressed properties with some classy and creative sales strategies, said an auction market expert. While changing the perception of auction properties as forced sales by banks is a daunting task, agents with the right skills can also sell non-distressed … Read more