Marketing
As more users worldwide gain access to the internet and existing users engage more, the rate of content creation by users has increased exponentially. It’s not like data and information saturation is new; we’ve been dealing with it for years. The solution most companies seem to be driving toward is recommendations, curated feeds and algorithmic content … Read more
In a content-rich world, a single image is worth the proverbial thousand words, and a video can condense a whole story into a narrative more stunning than simple plain text. Brands increasingly find that their customers crave visual content, as evidenced by the popularity of social platforms such as Instagram, Pinterest and YouTube. Study their … Read more
Visual marketing is a primary source for customer engagement in the modern age. A necessary component for competing online, visual content is the best way to distinguish yourself from the crowd. The question is, how do you make your content the best when so many others are pushing to do the same thing? Quality and … Read more