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Social Media

Facebook ads are one of the trendiest online advertising tools because of their wide reach and relatively low cost. However, right when people believe they have figured it out, Facebook is going to surprise them with something they didn’t know and that might change their strategic approach. Let’s have a look at 10 facts about […]

VIDEO MIGHT BE YOUR BEST BET WITH FACEBOOK’S ALGORITHM UPDATE

May 22, 2016 by kelvin.tan

Facebook’s algorithm will change — yet again. The algorithm update is twofold this time: Facebook will analyze the time spent on a given piece of content and will spread out content from the same publisher (challenging pages once more). This update comes as no surprise. Facebook is trying to curate the most relevant and engaging … Read more

Categories Social Media Tags Facebook

5 WAYS TO LEVERAGE YOUR SOCIAL-MEDIA FOLLOWING TO CLOSE SALES

May 20, 2016 by kelvin.tan

Like all savvy business owners, you’ve invested significant resources into building up a social network you are proud of. You’ve got a wide fan base, enough “likes” and “followers” to make you feel validated, and have begun to generate engagement among your consumers. You’re on every major platform and a few of the newer, more … Read more

Categories Social Media Tags SocialMedia

SOCIAL-MEDIA MARKETING IS NOT THE SILVER BULLET FOR BUSY ENTREPRENEURS

May 19, 2016 by kelvin.tan

The entrepreneurial life is busy. You spend an long hours growing your business and serving your customers. On top of all of that, you have the normal responsibilities of life. You throw in a family, and it seems like there’s not enough time in each week. You have to stay ahead of new technology and … Read more

Categories Marketing, Social Media Tags Marketing, SocialMedia
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