Tag Archives for " Relationship "

6 Things Effective Leaders Always Say

Too often we forget our most basic goal in business—to create relationships with clients, customers, prospects, colleagues, shareholders and, at the center of it all, employees. Everyone at every level needs appreciation and meaningful feedback about their work. If you think that’s an obvious and practiced element of leadership, think again. Nowadays, leaders are prevented from […]

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Content marketing: How do you get value from it in email marketing?

“Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly-defined audience — and, ultimately, to drive profitable customer action.” It is all well and good developing programmes to drive sales and revenue, after all that’s what most brands are looking at as […]

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